Most of us use Google Analytics advanced segments daily. In most cases, we customise our segments. But, we always start with Google Analytics predefined segments.
Before this article, I’ve never had the time or the need to look inside each of the Google Analytics predefined segments’ filters. By taking a deeper look, I now have a better understanding of the starter pack of segments that GA provides us.
For some of you, predefined segments will be nothing new. However, for others, there may be a lot of new.
We’ve all been there when we’ve logged into our accounts, and there are AdWords notifications in the top right. But then some of us turn a blind eye…
Why do we ignore AdWords notifications?
No matter where we are, we are continually swamped by notifications. If we’re extra smart, we’ll sync all of our devices. That way, we have to acknowledge the same notification multiple times. From morning to night, these little buggers are jumping out at us like Toy Story aliens! In reality, many of them will slip through our claws.